Tracing information flow on a global scale using Internet chain-letter data

Tracing information flow on a global scale using Internet chain-letter data
March 19, 2008, 10.1073/pnas.0708471105

Although information, news, and opinions continuously circulate in the worldwide social network, the actual mechanics of how any single piece of information spreads on a global scale have been a mystery. Here, we trace such information-spreading processes at a person-by-person level using methods to reconstruct the propagation of massively circulated Internet chain letters.

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